Sunday in the Miami Design District is about to get a lot louder - and a lot more red. The 2026 Cash & Rocket US Tour is pulling into the neighborhood this Sunday, April 26 for its grand finale, bringing 30 iconic red cars and 60 of the world’s most influential women founders and creatives along for the ride. While three dozen identical crimson cars are the draw to the event, the organization behind the drive has always had something more impactful in mind.
A Mission Beyond the Drive
Founded in 2011 by Danish entrepreneur Julie Brangstrup, Cash & Rocket was built to bridge the gap between luxury lifestyle and global activism. Brangstrup, a mother of six with a background in finance, wanted to move beyond the traditional "charity lunches" typically seen in the fundraising space to create something more urgent and impactful. She saw an opportunity to unite influential women across industries, such as creatives, CEOs, and founders, and use their collective platforms for something far more significant than a road trip.
The name reflects the ethos: "Cash" for the urgency of the funds needed, "Rocket" for the speed and determination required to deliver them. Since its inception, the group has raised over $6.6 million for charities dedicated to women and children, transforming the four-day road rally into a community of moving advocates on wheels, literally.
The Red Fleet Hits 41st Street
This year's East Coast journey kicked off in Charleston, going through Jacksonville and Palm Beach before arriving in Miami on Sunday, April 26. Starting at noon, the drivers pull in on NE 41st Street to complete their tour, turning the block into an open-air car installation. Visitors to the open-to-the-public event can see the fleet up close while enjoying live DJ and curated shopping moments throughout the neighborhood at many of the participating boutiques.
A Finale for Local Impact
The fundraising continues into the evening at The Moore, where the Scarlet Soirée serves as the official tour wrap party, a final push for the tour's charity partners, including Style Saves, Impact Charleston, and Sumbandila, with performances by Liset Alea and Jackie Cruz. Sunday is about more than the cars. It's about what happens when a community of women decides to drive toward a common goal.
While the tour is international, this year's impact is very local. Style Saves, a local nonprofit that provides school essentials, clothing, and resources to students in need, is one of the 2026 tour's primary beneficiaries. The fundraising culminates in the evening at The Moore with the "Scarlet Soirée," a final fundraising effort for all tour charity partners, including Style Saves, Impact Charleston, and Sumbandila, featuring performances by Liset Alea and Jackie Cruz. Ultimately, Sunday is about more than the cars – it's about what impacts can be made when a community of women drives toward a common goal.
Cash & Rocket: The Miami Finale
The Public Showcase Sunday, April 26 · 12 PM – 4:30 PM NE 41st Street (near ICA Miami)
The Scarlet Soirée Sunday, April 26 · 7 PM The Moore, 4040 NE 2nd Ave Benefiting Style Saves
